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WILSON SECURITY PARTNER WITH PORSCHE CARRERA CUP

New title sponsor for Porsche Carrera Cup Australia in 2018 - Photo: Rhys Vandersyde

By Bruce Williams

New title sponsor for Porsche Carrera Cup Australia in 2018 - Photo: Rhys Vandersyde

New title sponsor for Porsche Carrera Cup Australia in 2018 – Photo: Rhys Vandersyde

Porsche Carrera Cup Australia will have a new title partnership with Wilson Security bolstering its support of the championship in 2018.

Commencing in with the new season, Wilson Security will have extensive brand integration across the entire Porsche championship which will feature its largest field cars since it’s inception in 2003, as well as the the introduction of the new model Porsche 911 GT3.

The new title partnership will included naming rights to the Porsche Drivers Lounge, car signage, podium and media backdrops, television graphics as well as digital and social media rights.

“This is a significant alignment between two strong brands in Wilson Security and Porsche. We’re thrilled to announce this partnership and we’re excited by the vast opportunities this presents in 2018,” said John McMellan, Group Chief Executive Officer of Wilson Group.

“Wilson Security has been involved with Porsche Carrera Cup through various driver partnerships, including new Carrera Cup champion David Wall. We’re looking forward to building on this with a wider series and brand involvement for what will be a tremendous season on and off the track.”

The 2018 Porsche Wilson Security Carrera Cup Australia championship will debut on track on January 24 at Sydney Motorsport Park at the official hand-over of the new 911 GT3 Cup race cars to teams.

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